Best Friends Animal Society
- Environment and animals
- Kanab, Utah
- EIN 23-7147797
- Tax-exempt since 1971
- Firms paid
- 13
- Fees reported, 2017–2024
- $5.0M
- Fees reported in 2024
- $1.1M
- Most Recent Reported Revenue
- $148.3M
Fundraising fees by year
Per Form 990 Schedule G
Firms paid in 2024
$1,096,226 to 4 fundraisers
| Fundraiser | Filed as | Fee |
|---|---|---|
| Rokt Corp.Advertising & promotion | Advertising & promotion | $805,309 |
| Newport OneConsulting | Consulting | $207,000 |
| PMX Agency LLCConsulting | Consulting | $68,400 |
| GoodUnited, Inc.Consulting | Consulting | $15,517 |
All firms paid
| Fundraiser | Years | Total fees |
|---|---|---|
| Social Capital PartnershipsDirect response | 2017–2021 · 5 years | $1,995,961 |
| Newport One, Inc.Direct response | 2017–2023 · 7 years | $1,285,250 |
| Rokt Corp. | 2024 | $805,309 |
| Forward PMX | 2018–2021 · 4 years | $242,428 |
| PMX Agency LLC | 2022–2024 · 3 years | $210,233 |
| Newport One | 2024 | $207,000 |
| GoodUnited, Inc. | 2018–2024 · 7 years | $200,026 |
| Charity Dynamics LLCDirect response | 2017–2020 · 3 years | $40,863 |
| Judy Rapp Smith | 2017 | $33,000 |
| Cvent Inc. | 2017–2018 · 2 years | $18,265 |
| Laura Goodman | 2018 | $4,200 |
Listed as a client by:
Per firm websites
- Sea Change Strategies, LLCMajor gifts
- Sanky Comm IncDirect response
- Social Capital PartnershipsDirect response
Form 990 Snapshot
| Tax year | Revenue | Contributions | Fundraising expenses | Professional fundraising fees |
|---|---|---|---|---|
| 2023 | $148.3M | $143.1M | $29.8M | $1.3M |
| 2022 | $173.5M | $169.0M | $26.7M | $906K |
| 2021 | $141.5M | $137.0M | $21.6M | $424K |
| 2020 | $125.3M | $120.7M | $19.8M | $83K |
| 2019 | $106.9M | $102.7M | $20.2M | $841K |
| 2018 | $102.9M | $93.7M | $19.5M | $497K |
| 2017 | $93.2M | $87.2M | $16.7M | $526K |
Fees are what Best Friends Animal Society reported on IRS Form 990. Nonprofits list only fundraisers paid $5,000 or more, and many book consultants under other expenses, so a nonprofit can have worked with firms that don't appear here. Last checked 2026-11-14.
