United States Fund for Unicef
- International
- New York, New York
- EIN 13-1760110
- Tax-exempt since 1949
- Firms paid
- 12
- Fees reported, 2018–2024
- $97.2M
- Fees reported in 2024
- $21.7M
- Most Recent Reported Revenue
- $835.2M
Fundraising fees by year
Per Form 990 Schedule G
Firms paid in 2024
$21,657,449 to 2 fundraisers · $21,657,449 in professional fundraising fees on the return
| Fundraiser | Filed as | Fee |
|---|---|---|
| MarkeTeam, LLCDirect responseDirect Mail Fundraising | Direct Mail Fundraising | $19,694,449 |
| Blue State DigitalInternet and e-mail marketing | Internet and e-mail marketing | $1,963,000 |
Also among its largest contractors in 2024
From Part VII-B of the return, which lists its five best-paid contractors of any kind paid over $100,000. These can repeat the lines above.
- MarkeTeam, LLCDirect responseDirect mail fundraising$21,326,096
All firms paid
| Fundraiser | Years | Total fees |
|---|---|---|
| MarkeTeam, LLCDirect response | 2018–2024 · 7 years | $78,081,012 |
| Blue State Digital | 2018–2024 · 7 years | $12,725,104 |
| 3Sixty Fundraising LLC | 2018–2019 · 2 years | $2,828,270 |
| Akqa Inc. | 2021–2022 · 2 years | $857,299 |
| CCS ConsultingCapital campaigns | 2022–2023 · 2 years | $806,391 |
| Donor Services GroupDirect response | 2018 | $385,159 |
| S D A Teleservices | 2020–2021 · 2 years | $366,963 |
| GlobalFaces Direct Corp | 2019 | $352,214 |
| Outerwall Inc | 2018–2020 · 3 years | $268,726 |
| Copper Reef Enterprises Dba Plus Delta | 2023 | $244,918 |
| Do Good Make Money | 2021 | $144,000 |
| Infocision | 2018–2020 · 2 years | $138,926 |
Form 990 Snapshot
| Tax year | Revenue | Contributions | Fundraising expenses | Professional fundraising fees |
|---|---|---|---|---|
| 2024 | $835.2M | $830.6M | $81.1M | $21.7M |
| 2023 | $720.4M | $714.7M | $88.5M | $24.1M |
| 2022 | $829.1M | $825.3M | $81.1M | $21.1M |
| 2021 | $1.1B | $1.1B | $84.7M | $19.7M |
| 2020 | $510.7M | $507.7M | $67.7M | $2.0M |
| 2019 | $573.9M | $571.2M | $59.8M | $4.6M |
| 2018 | $538.5M | $535.8M | $44.0M | $4.1M |
Fees are what United States Fund for Unicef reported on IRS Form 990. Nonprofits list only fundraisers paid $5,000 or more, and many book consultants under other expenses, so a nonprofit can have worked with firms that don't appear here. Last checked 2026-11-14.