Whyy Inc.

Arts and culture
Philadelphia, Pennsylvania
EIN 23-1438083
Tax-exempt since 1959

Firms paid: 9
Fees reported, 2017–2024: $12.4M
Fees reported in 2024: $1.6M
Most Recent Reported Revenue: $48.1M

Fundraising fees by year

Per Form 990 Schedule G

Firms paid in 2024

$1,597,818 to 4 fundraisers

Fundraisers Whyy Inc. paid in 2024, from Form 990 Schedule G
Fundraiser	Filed as	Fee
Donor Development Strategies LLCCanvassing	Canvassing	$651,273
Next Generation Fundraising, Inc.Direct marketing	Direct marketing	$507,680
Allegiance Fundraising, LLCDirect marketing	Direct marketing	$324,396
S D A TeleservicesTelemarketing	Telemarketing	$114,469

Also among its largest contractors in 2024

From Part VII-B of the return, which lists its five best-paid contractors of any kind paid over $100,000. These can repeat the lines above.

Next Generation Fundraising, Inc.Direct response marketing$978,065
Donor Development Strategies LLCMarketing$630,371
PursuantDirect responseDirect response marketing$484,951

All firms paid

Fundraisers Whyy Inc. reported paying, all years
Fundraiser	Years	Total fees
Next Generation FundraisiDirect response	2017–2022 · 6 years	$4,803,853
Donor Development StrategDirect response	2017–2022 · 6 years	$2,819,701
PursuantDirect response	2018–2022 · 5 years	$2,021,295
S D A Teleservices	2017–2024 · 7 years	$957,980
Donor Development Strategies LLC	2024	$651,273
Next Generation Fundraising, Inc.	2024	$507,680
Allegiance Fundraising, LLC	2024	$324,396
DMW FundraisingDirect response	2017	$294,364

Listed as a client by:

Per firm websites

PursuantDirect response
Next Generation FundraisiDirect response
Donor Development StrategDirect response
Allegiance Fundraising LFull-service fundraising

Form 990 Snapshot

Whyy Inc.'s Form 990 figures by year
Tax year	Revenue	Contributions	Fundraising expenses	Professional fundraising fees
2022	$48.1M	$31.1M	$9.0M	$1.5M
2021	$51.0M	$34.2M	$8.5M	$2.0M
2020	$48.8M	$31.8M	$8.2M	$1.5M
2019	$39.0M	$27.1M	$8.2M	$1.7M
2018	$41.7M	$33.2M	$8.3M	$1.8M
2017	$37.8M	$27.7M	$7.9M	$1.7M

Fees are what Whyy Inc. reported on IRS Form 990. Nonprofits list only fundraisers paid $5,000 or more, and many book consultants under other expenses, so a nonprofit can have worked with firms that don't appear here. Last checked 2026-11-14.